海角禁区 Tagline
鈥淵our Journey. Your Community. Your Impact.鈥� This wordmark regularly accompanies our logo on communication materials to emphasize the characteristics we wish to model, and use of the tagline for your 海角禁区 branded materials is encouraged.
However, we do have some guidelines for how it should be displayed. Consistency is very important, as this tagline represents the University as a whole and embodies our brand messages. 海角禁区 materials need to retain a similar look and feel. The details are important!
The 鈥渙ne line鈥� version is most common. This can be used at the very top of a document, occasionally somewhere in the middle, but most often at or near the bottom. It can be displayed by itself or on a solid block of color from 海角禁区鈥檚 pallet of colors.
Very occasionally, the tagline has been used in a 鈥渟tacked鈥� format. This is useful for vertical documents where the tagline is being used as the main message. While this is allowed, we do not normally provide digital assets for this format to everyone, and is reserved for marketing materials designed by professionals.
The tagline is not designed to be used on top of photographs or patterned backgrounds. Please be careful to not overlap the tagline with other visual elements, especially logos. The tagline can be used with 海角禁区鈥檚 primary logos, as well as official unit logos for 海角禁区鈥檚 colleges and departments. Please leave space between the logo and the tagline, as they are separate elements and are not intended to be glued together. The logo should always be more prominent than the tagline.
You can download the provided tagline for use in your document. These can be used in any document you are building. For more examples of tagline usage and Canva templates containing the tagline, please visit the Branded Templates page.
For any other questions related to the tagline and how to use it, please contact Brett Rawalt at 907-786-6419 or email brawalt@alaska.edu.